The catalytic impact of cloud solutions and platforms prompted many industries to adopt such innovative technologies, and boost productivity as well as efficiency. The global Hospitality industry, over the recent years, has taken a turn towards rapid digitalization, and adoption of technology solutions to revamp services. One of the many technologies that has acted as an agent of success is Cloud Computing. Across the hospitality industry, Cloud solutions are transforming the customer experience (CX) at all levels, and turning possibilities into reality.
Elevating the guest experience, from the beginning to the end, is the primary goal of hospitality services providers. Engaging services like ATSG’s cloud solutions significantly improves the operations of hospitality providers, and maximizes their benefits as well as business progress. With almost everything shifting towards cloud solutions, integrating this technology across hospitality services has become essential.
The Impact of Cloud Solutions on Businesses
Over the past few years, cloud computing has transformed businesses from across the world, irrespective of the industry. Now, businesses don’t have to burden themselves with traditional, legacy systems. They can instead opt for cloud services, with specialized service providers such as ATSG. Cloud computing helps businesses improve operational efficiency, enables usage of collaborative tools, increases data accessibility, and automates various processes.
Cloud Computing is an emerging technology that enables businesses to seamlessly access essential programs and data, via the Internet. Since it is an on-demand solution, businesses can scale up or down, without worrying about changes to the underlying hardware and software resources. The delivery medium for cloud computing solutions and services is the internet, which offers businesses the flexibility and scalability they need to grow rapidly. Businesses need to leverage cloud computing, as it is instrumental in enhancing customer and employee experiences.
Importance of the Cloud in the Hospitality Industry
Talking about the hospitality industry, Cloud Computing has done wonders. It has re-shaped the structure of the hospitality and hotel industry. Cloud solutions have really set aside the typical barriers to entry in this otherwise capital intensive industry, paving the way for entry of new players.
Alongside the more established industry giants, smaller hospitality providers are also able to offer their services to the masses. Thanks to the power of Cloud solutions, even small hotels now have seamless access to cloud powered leading management tools. By leveraging these tools, without huge up-front investments (CapEx), hospitality providers are able to achieve efficiency and cost savings.
Hospitality providers look for ways to achieve innovation and efficiency across all domains. With cloud-based solutions, hospitality services providers are better able to manage consumer demands, and day to day operations.
In line with market challenges, hotels need to integrate new technologies. Investing in a service provider, such as ATSG is effective, as it enables hospitality providers to undertake modern initiatives such as remote work, and Bring Your Own Device (BYOD) policies.
The Role of Cloud Solutions in Guest Experiences
Preparation of Guest
Cloud services collect data from the moment a customer interacts with a hospitality services provider. For example, the hotel can keep track of which services or rooms the customer viewed, and make customized recommendations to the prospective guest, as per specific needs.
Entry of Guest
When guests arrive, their information is saved and made available to all members of the staff. This enhances the personalization of their experience, right from the beginning. Cloud solutions help in leaving a good impression on guests.
The Guest’s Stay
Previously stored and available information about a guest provides valuable insights on the customer’s preferences. This enables the hospitality provider to deliver a highly personalized experience. A hotel may also avert errors committed previously, which will also enhance the overall experience. Cloud solutions, with the help of data, also enable hospitality providers to offer value-added services to guests, and enhance profitability.
Exit or Departure
The Cloud enables a friction-less checkout experience, with no un-welcome surprises. Hospitality providers can also follow up afterwards, to nurture relationships and reward loyal customers with special offers.
Future Preparation
Hoteliers can conduct predictive maintenance between guest stays, thanks to the insightful data provided by cloud computing systems. This can reduce downtime during peak seasons. The cloud can offer end-to-end solutions for hospitality, and play a leading role in the revival of this industry.
Benefits of Integrating Cloud Solutions
Cloud computing is a robust solution, which provides flexibility and reduces IT infrastructure as well as ongoing IT related operating costs. The following list is the advantages of cloud computing for the hospitality industry:-
- Avoids costly and painful hardware installation.
- Requires minimal up-front Investment (CapEx).
- Allows hospitality providers to focus on R&D and Innovation.
- Eliminates depreciation caused by constant hardware upgrades.
- Relives the risk of guest data leakage / breach.
ATSG’s Industry Leading Capabilities
ATSG’s resilient, secure, and highly efficient cloud-based solutions are ideal for hospitality organizations looking to adopt cloud computing. Here at ATSG, we provide customized solutions that help your organization gain the capabilities and features cloud services have to offer.
Moreover, with multi-layered security and strong authentication mechanisms, ATSG’s cloud solutions are not only efficient, but also secure for businesses in today’s complex digital landscape.
Some of the other industry leading services offered by ATSG include Unified Communications, which feature communicative and collaborative tools as well as platforms. These services enable seamless collaboration across the workforce.
ATSG also offers Contact Center Services, which integrate collaborative tools, and enable seamless communication, positively impacting the customer experience (CX). Our contact center solutions offer useful insights on customer preferences.
With ATSG’s Design and Implementation Services, certified technology experts assist hospitality providers navigate complex engineering requirements, and optimize their current and future strategy.
ATSG’s managed IT services and intelligent technology solutions can help organizations deploy robust business continuity (BC) plans and disaster recovery (DR) mechanisms. With ATSG’s Cloud Computing Services and Solutions, hospitality providers can stay up and running, with minimal downtime and robust protection of critical assets.
